Enhancing Global Collaboration and Feature Delivery for a Remote Fintech
How togetherness and ongoing community activities helped to improve psychological safety and delivery work.

Our client, a fintech company serving pet owners in the United States through a mobile app that streamlines the loan application process, operated in a remote setup with team members spanning various countries and time zones. This presented unique challenges in preserving a unified strategy and culture.
Industry: Fintech - Markets: North America - Team: ~150 team members
The Challenge
The company was built remote-first long before the Covid lockdowns. Teams were intentionally recruited across the world, spanning Japan, Vietnam, Ukraine, Italy, Germany, the US, and the Dominican Republic.
While delivery worked, the distributed setup came with a predictable trade-off: limited togetherness, weak informal learning, and fewer natural touchpoints across departments. Over time, this made it harder to build shared context and cross-department understanding.
The organization’s challenge was to strengthen connection and learning across locations and functions, and to improve the flow of work end-to-end, without losing the speed and autonomy that made remote-first work successful in the first place.

Enhanced Collaboration and Culture
Thanks to our inclusion, the client yielded substantial benefits and transformed the client's remote work environment.
Our Approach & Scope
To tackle these challenges, the organization already devised their strategy and alignment approach with so-called Objectives and Key Results (OKRs). As part of one of the objectives, they set out to create cross-functional task forces and a Culture Task Force, in particular. This initiative focused on aligning cultural values across the organization. As part of our assignment, we facilitated the cultural task force towards achieving the objectives and ensured the success and sustainability of the cultural values.
Additionally, we coached Scrum Masters and Product Owners to increase autonomy and how to achieve high performance in a remote setup.
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